Meet your brand’s new writers room
We create impact through content
rooted in the power of human storytelling.
Our services
Moonlight Editorial is a content agency that elevates brands through human storytelling. Our engagements range from quick-turnaround campaigns to ongoing content support as a plug-and-play resource.
Content Strategy
Our seasoned team comes together to build a roadmap for your content program. We go deep to understand your brand, competitors, audience, and objectives, ultimately delivering a detailed content strategy tailor-made to your business. We can augment this work with additions like messaging frameworks and editorial style guides to equip you with the essentials for a successful content initiative.
Content Development
We specialize in acquisition-focused content and editorial work (think: brand campaigns, customer storytelling, and thought leadership). Every project includes a custom editorial team with expertise in your category—your writers room. We manage the entire process for you and emphasize content integrity and editorial excellence at every step.
Brand Strategy & Creative Execution
For clients with broader needs, we can expand your writers room with complementary creative talent, including brand strategists, creative directors, designers, and illustrators. Our special projects include narrative strategy, website copy, content art direction, and more.
Our philosophy
Human storytelling is your biggest differentiator.
Effective content is insightful, useful, connective, and deeply human. We step into your reader’s perspective to ensure every article, paragraph, and headline makes a lasting impression.
In today’s crowded landscape, quality is key.
In today’s crowded landscape, quality is key. That means investing in the best talent and a rigorous process to achieve the best possible performance.
You should genuinely love working with your agency.
We partner with our clients to build relationships that yield compounding results. We’re invested in creating an experience that’s easy, enjoyable, and fruitful for you and your team.
We started working with Moonlight on a series of articles to support the launch of the Graphite platform. Before that, we tried multiple times with other writers that struggled to capture the technical aspect of our product.
Our clients
Our portfolio includes startups, global brands, nonprofits, and venture capital firms. We help our clients scale content operations, accelerate their brand visibility, and drive outsized engagement.
Neeva
Postlight
Descript
Shopify
Ethena
Probable Futures
Nines
Patch
Mosey
Coda
BMW Foundation
General Catalyst
Graphite
Mill
Descript
Probable Futures
Patch
Mill
Nines
Ethena
Shopify
General Catalyst
Mosey
Neeva
Postlight
BMW Foundation
Graphite
Coda
The Moonlight team
Founder & CEO
Mallory Farrugia
Mallory Farrugia is a content strategy leader, SEO expert, and seasoned book editor. Prior to founding Moonlight, Mallory built publishing teams and full-stack content marketing programs at scale for MasterClass, WeWork, and Medium, while moonlighting as the editor of multiple anthologies and art books.
Head of Marketing and Client Experience
Robbie Guevarra
Robbie Guevarra has a background in marketing and communications with a keen eye for client management. Before joining Moonlight, he ran brand communications for a healthcare startup and was the head of marketing in the luxury hospitality space.
Managing Director, SEO
Thomas Harlander
Thomas Harlander is a LA-based editor who got his start in traditional media at Los Angeles magazine before expanding into content marketing and SEO at MasterClass. The pivot gave him the toolset to get articles seen—tailoring content to the exact needs of the audience. He works with writers and editors to communicate compelling ideas effectively, crafting articles that quickly climb the ranks of Google search results.
Deputy Editor
Kate Ryan
Kate is writer, editor and strategist with work published in The New York Times, VICE, BuzzFeed, and others. Her literary work has appeared in Prairie Schooner, The Maine Review, and Hobart Pulp. As a full-time content strategist for companies like Weedmaps and MasterClass, she developed search-optimized editorial pieces that attracted organic engagement from millions of users.
Senior Content Specialist
Sascha Bos
Sascha Bos is a Los Angeles–based writer and editor with more than a decade of experience in print in digital media outlets including LA Weekly, Vogue, and Lucky Peach. Driven by deep curiosity about the world around her, Sascha combines journalistic integrity with SEO know-how to develop new and experimental content lines for Moonlight’s clients.
Assistant Editor
Elaine Velie
Elaine is a New York-based writer and editor with a background in journalism and the art world. She moonlighted as a freelance reporter while working at an auction house and gallery, then started writing full-time as a staff reporter at the visual art publication Hyperallergic, where she covered the art world with journalistic integrity and an eye toward audience engagement.
Writers & Editors
Our freelance network
Moonlight’s unrivaled talent pool of content creators come from media brands such as AFAR, Inc., Forbes, Modern Luxury, Travel+Leisure, Vogue, Wall Street Journal, Bloomberg, and more. These credentialed journalists and editorial professionals “moonlight” for us.
Drop us a line.
Everyone’s content needs are different. We’d love to get to know yours.
Drop us a line.
Everyone’s content needs are different. We’d love to get to know yours.
